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KSampson // Design Portfolio

INTRO
ABOUT
Resume
Design Work
Other Work
CONTACT
KS Design Brown Test-100.jpg

Professional work

  • ABOUT
  • Resume
  • Design Work
  • Other Work
Featured
Wolf Park Logo Refresh & Branding Assets
Sep 8, 2022
Wolf Park Logo Refresh & Branding Assets
Sep 8, 2022

In 2020, we rolled out an updated logo for the Park and newly created branding applications (fonts, color pallets, a style guide, fresh website, new merchandise). This poster style at-a-glance guide was used in office for easy reference. Logo is officially Trademarked by the state of Indiana.

Sep 8, 2022
50 Years of Wolf Park
Sep 8, 2022
50 Years of Wolf Park
Sep 8, 2022

In April of 2022, the park celebrated it’s 50th anniversary and wanted a special logo for celebratory branding. I wanted to keep similar visuals to the park’s regularly used logo while nodding to where it’s grown over the years (adding bison and foxes to the list of Animal Ambassadors). Is officially Trademarked by the state of Indiana.

Sep 8, 2022
Seasonal Newsletter
Sep 8, 2022
Seasonal Newsletter
Sep 8, 2022

The Park sends out a quarterly newsletter to all Members and Sponsors. Each season has a different color system that is also used for social media graphics and other mailings.

Sep 8, 2022
50th Shoutout at Purdue Game
Sep 8, 2022
50th Shoutout at Purdue Game
Sep 8, 2022
Sep 8, 2022
Corporate Sponsorship: Wolf Level
Sep 8, 2022
Corporate Sponsorship: Wolf Level
Sep 8, 2022

The Park offers three levels of Corporate Sponsorship; Wolf, Fox, and Bison. Wolf Level sponsors are recognized with a large banner, displayed for a full year.

Sep 8, 2022
Corporate Sponsorship: Fox Level
Sep 8, 2022
Corporate Sponsorship: Fox Level
Sep 8, 2022

The Park offers three levels of Corporate Sponsorship; Wolf, Fox, and Bison. Fox Level sponsors are appreciated with a sign installed between the Gray Fox and Red Fox enclosures.

Sep 8, 2022
Canids in the Canopy: Proposal
Sep 8, 2022
Canids in the Canopy: Proposal
Sep 8, 2022

Wolf Park aspires to have signage for each species enclosures with additional infographics across the property. The first of this project was Canids in the Canopy.

This sign informed visitors to look up for our foxes and inform about the species from a conservation perspective.

Sep 8, 2022
Canids in the Canopy: Installation
Sep 8, 2022
Canids in the Canopy: Installation
Sep 8, 2022

Installed at the front corner of the Gray Fox enclosure.

Sep 8, 2022
Canids in the Canopy
Sep 8, 2022
Canids in the Canopy
Sep 8, 2022

One year after installation

Sep 8, 2022
Bats: Amazing Mammals
Sep 8, 2022
Bats: Amazing Mammals
Sep 8, 2022

Another species sign centered around conservation. Includes bat facts, concerns, and calls to action, “What YOU can do!”

Sep 8, 2022
Bat Sign & Box Installation
Sep 8, 2022
Bat Sign & Box Installation
Sep 8, 2022

Worked with the EPICS student group from Purdue University who built two display Bat Boxes that we installed next to the sign. The boxes have acrylic panels so visitors can see inside a bat box.

Sep 8, 2022
Yearly Calendar
Sep 9, 2022
Yearly Calendar
Sep 9, 2022

Developed a new, signature Calendar for Wolf Park that features the work of world-renowned wolf photographer Monty Sloan. The collection offers photos of every animal living at the park, captions or facts for each image, and advertisement opportunities for local businesses. 2023 is in progress.

Sep 9, 2022
'Go Wild' Exhibit Door Graphics
Sep 8, 2022
'Go Wild' Exhibit Door Graphics
Sep 8, 2022

Wolf Park had received a grant allowing us to reinvent the space of our aging Education Building into a children’s Conservation Champion exhibit. The project was named “Go Wild.” This door wrap was installed on two entrances to the building.

Sep 8, 2022
'Go Wild' Doors & Footprints
Sep 8, 2022
'Go Wild' Doors & Footprints
Sep 8, 2022

I crafted accurately sized footprints for our three most prominent species at the park (wolf, fox, and bison) and stamped tracks leading into the Education Building. Also featured here, the door graphics.

Sep 8, 2022
Coins for Conservation Box
Sep 8, 2022
Coins for Conservation Box
Sep 8, 2022

Another project built by the EPICS Purdue student group, this box is for Conservation Coins. Every visitor receives a wooden token, representing a portion of their admission price. They bring that token into the new ‘Go Wild’ exhibit and choose a Conservation Organization to support. Their token goes into the lower container for that org.

Every year, those tokens will be collected, counted, and funds donated to Organizations before choosing new partners for the next year.

Sep 8, 2022
Coins for Conservation Inserts
Sep 8, 2022
Coins for Conservation Inserts
Sep 8, 2022

These are the inserts for the Coins for Conservation box, featuring five groups that visitors can donate too. The top row tells viewers a bit about the org while the bottom row sits behind the coin container where tokens are dropped.

Sep 8, 2022
Coins for Conservation
Sep 8, 2022
Coins for Conservation
Sep 8, 2022

A close-up of the Token container at the bottom of the box.

Sep 8, 2022
Indiana Species
Sep 8, 2022
Indiana Species
Sep 8, 2022

Five species signs developed for the ‘Go Wild’ exhibit featuring animals of Indiana (where the park is located).

Sep 8, 2022
'Go Wild' Exhibit in Use
Sep 8, 2022
'Go Wild' Exhibit in Use
Sep 8, 2022

Children on a school fieldtrip interacting with ‘Go Wild’ room. Most are playing at the Habitat Builder activity table, some reading the species signs, another is checking out the Conservation Coin box.

Sep 8, 2022
'Go Wild' Wall Mural
Sep 8, 2022
'Go Wild' Wall Mural
Sep 8, 2022

This three piece wall mural was installed along the entrance wall to the exhibit. The overall theme is Backyard Conservation. Making eco-conscious changes and coexisting with wildlife is as easy as making simple changes in your own backyard.

Sep 8, 2022
Harrison Building Timewall
Jul 8, 2018
Harrison Building Timewall
Jul 8, 2018

The Harrison has been in Indianapolis for many years. Under the guidance of designers at RLR, I pieced together the history of the Harrison building to be displayed in the main hallway entrance. The image on my intro page leading to my design work is this piece right after installation.

Jul 8, 2018
Urbex App
Jul 6, 2018
Urbex App
Jul 6, 2018

The result of an 8 week group research project on “Urban Exploration” in Indianapolis and it’s urbexer community. We developed a social app, complete with brand colors and icons, for use by Indy’s urban explorers.

Jul 6, 2018
Research Findings
Jul 6, 2018
Research Findings
Jul 6, 2018

This graphic is a User Experience Map and collection of data from Phase 1 of my Capstone Case Study. This poster was presented to the community partner that supplied me with the Study’s problem; adolescent’s [of Indianapolis] accessibility and understanding of hormonal contraceptive use.

Jul 6, 2018
Philatelic Design
Jul 6, 2018
Philatelic Design
Jul 6, 2018

“Philately : the collection and study of postage and imprinted stamps”

Created a set of collective stamps and an information page featuring cards from Gwent, which is a game within the video game The Witcher III.

Jul 6, 2018
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